Otis the sloth holding his claws in a heart shape standing in front of a landscape made of Brew Dr. ingredients

Brand resources

At Brew Dr. we’re on a mission to bring the magic of kombucha accessible to all, without compromise.

For direct press inquiries, please contact info@brewdrkombucha.com

Our brand identity

For additional resources, please contact info@brewdrkombucha.com

WORDMARK

Our wordmark is used in all off-pack brand communication materials. It is available in three versions: copper gradient, Brew Dr. teal, and off-white.

The gradient version should be used whenever possible. Always ensure there is sufficient contrast between the wordmark and the background.

Use the one-color variations when color reproduction is limited, or on busier backgrounds where the contrast between the copper and teal wordmark is insufficient.

Clear space must be used to ensure there is sufficient space between the wordmark and surrounding elements. The clear space is 2x the height of the ‘sparkle’ in Brew Dr. and is equal on all four sides, as shown.

BRAND COLORS

Our brand colors are primarily grounded in teal and off-white, using a refreshing blue and metallic copper.

Our blue gradient is used as a background on our packaging and off-pack activations, giving the brand a transportive quality to our flavor landscapes.

Brew Dr. Teal

Pantone 3155 C

CMYK 100 38 42 21

RGB 0 98 113

HEX 006271

Brew Dr. Copper

Pantone 8941 C

CMYK 0 54 100 31

RGB 169 95 28

HEX A95F1C

Brew Dr. Off-White

Pantone 9064 C

CMYK 0 0 8 0

RGB 255 253 239

HEX FFFDEF

Brew Dr. Blue

Pantone 318 C

CMYK 67 0 21 0

RGB 136 219 223

HEX 88DBDF

our mascot, otis sisgood

Having a sloth as our mascot feels right. It reminds us to slow down and appreciate our craft. Good tea and good kombucha take time and patience to make. We put Otis to use on our products to make people smile with creative wit and a relaxed approach to life.